Sweet Pups Announced as a Top U.S. Toy Trend of 2019 at Toy Fair New York

Girl with stuffed animal dog coming out of pastry

Sweet Pups were featured in the annual New York Toy Fair Trends Presentation as a top toy for 2019 in the “Unboxing 2.0” category.

New ways to explore the unboxing craze, compounds including slime, putty, and sand that foster creative play, and toys that prepare and inspire children for the future are just a few of 2019’s biggest toy trends announced by The Toy Association at its 116th North American International Toy Fair.

Thrill your little one with a magic surprise! Squishy croissants, pastries and sweet rolls transform into soft, fluffy puppies. Each treat smells as good as they look: fresh baked bread, chocolate, cinnamon or strawberry. Collect all 12 for a seriously sweet squad!

Toy bread and sweet rolls that turn into dogs
Toy stuffed animal dogs

Get your very own Sweet Pup here!


About The Toy Association

Founded in 1916, The Toy Association™, Inc. is the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages. The Toy Association leads the health and growth of the U.S. toy industry, which has an annual U.S. economic impact of $110.9 billion, and its 1000+ members drive the annual $28 billion U.S. domestic toy market. The Toy Association serves as the industry’s voice on the developmental benefits of play, and promotes play’s positive impact on childhood development to consumers and media. The organization has a long history of leadership in toy safety, having helped develop the first comprehensive toy safety standard more than 40 years ago, and remains committed to working with medical experts, government, consumers, and industry on ongoing programs to ensure safe and fun play.

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